I recently spent some time overseas and had a friend meeting me over there. The week before leaving Australia, she fell violently ill and the doctor advised she was not fit to fly! When I received this news, the first point of call was to find out whether we would be refunded for our accommodation. […]
Reputation Management
One scam that might be useful for you
You’ve probably seen the news where a staggering 500 million guests of the Marriott group (includes Sheraton, Westin and W) have had their data hacked after staying in the hotels. As major websites get hacked, and the news says “millions of accounts compromised” – what that often means is that the list of usernames/passwords have […]
No longer able to charge strip joints to the business – Seems a bit unfair!
A couple of weeks ago The Wall Street Journal reported the US apparel company Under Armour “employees received an email earlier this year that upended a longstanding company practice: They could no longer charge visits to strip clubs on their corporate cards.” You read that right. The poor employees of Under Armour can no longer […]
Why I Don’t Accept Just Anyone
I’ve been reading up on how some experts recommend using LinkedIn and it confuses me a bit. You see, LinkedIn is a closed network where who knows who means something. Or is meant to anyway. It’s The Authority of the Introduction The value in LinkedIn comes from the authority of the introduction. But there’s another […]
Oh, You’re Too Kind!
Lovely testimonial just in from a delighted client. We like it! Dear Brendon, Can I say how pleased I am with your service, and how well your staff have looked after every one of my sometimes petty questions and requests? Every time I sent an email, someone got back to me quickly, and they made […]
Screw The Haters – Here’s Where You Need to Focus Your Energy
I just gave some advice to a client who was asking how he should respond to some negative survey responses he has received. What advice I gave isn’t the usual advice you might get, in fact it’s probably the opposite – but it makes sense to me. Screw the Haters – Here’s Where You Need […]
“Your Wife Must Be A Good Shag…” (And Other Ways Not To Deal With Angry Customers)
Don’t you just hate the unreasonable customer. The ones who go berserk at the most minor of slights. There truly are some nutjobs out there. The Trouble With These Nutters The trouble with these nutters is they can cause more trouble than they’re worth. With the advent of social media every idiot now has an […]
The 3 step guide to winning prestigious business awards – and getting the biggest bang for your buck
I first realised the power of winning prestigious business awards back in 1999 when my brother Pete won one of the major awards in the city we both live in. I had the chance to, up close and personal, see the incredible impact that an award can have on a business. And what an impact […]
Resort web site – how to generate more online bookings
I’d like to start this article a little differently by saying this: The objective of the article is to provide a very simple introduction to search engine rankings. I will provide the very basic elements of achieving high search engine ranking for web sites here, but please be aware that much more information than provided […]
How to select the best web designer for the job – every time!
Selecting a provider for any service or product brings with it inherent risk. Is this person safe to buy from? Will they be reliable? If the product doesn’t work, will I get my money back? How will I be treated? Will what they do work? And buying a service, such as web design, is even […]