Whenever you’re doing any sort of prize draw it’s important to get it right. After all, a prize draw is a great opportunity to further build your brand and position yourself the way you want to be seen. So our clients at Zoom Car Loans drew their prize using a couple of their gorgeous staff, […]
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If you’re not being remarkable, nobody cares about what you have to offer.
Josh wrote earlier this month about how “very little grabs our attention” these days and he’s right. Gone are the days of being able to churn something out and bring in the cash; you need to be different, your products and marketing need to be remarkable. Unless you can provide your customers or target audience […]
How to use Instagram – Social Media 101
This post is the fourth in our series of posts on how to use social media. If you missed the others, here is The Introduction to Social Media How to Use Facebook How to Use Twitter Instagram is one of the newer social media platforms on the scene and is one of my personal favourites. Unlike […]
What does a publicist do?
When someone mentions a publicist, it’s highly likely that your first thought is of the poor soul dealing with the aftermath of some out of control celebrity’s latest tirade. While, yes, this can be the case, a publicist is a very powerful force to have in your arsenal when it comes to advertising your business. […]
How to use Facebook – Social Media 101
This post is a part of our Social Media 101 series. You can view the introductory post here. Facebook is by far the biggest and most used social media platform. Put simply, Facebook is a platform where you can converse with your friends or customers both privately and publicly using photos, videos and messages. If you are […]
Tailored Media and Google are in a relationship!
We’ve had quite a few Google Adwords success stories since our Digital Planner extraordinaire, Carlos, took over managing all of our clients’ Adwords accounts. We’ve always known that Carlos is an absolute legend, but now we have solid proof. Tailored Media is now listed as a Google Partner! What does being a Google Partner […]
Hamish & Andy Expose Our Client To 2 Million+ People
Hamish and Andy featured our client fisiocrem on their radio show on Wednesdays for about two and a half months – bagging out their promotional caps (even ended up with their own name: CrapCap!) but raving about how fantastic fisiocrem is for pain relief. Sweet!!! In the end, the CrapCap was taken as a prize […]
Photoshoot Brief Document – Yours free
We do a few photoshoots for clients and use a Photoshoot Brief Document we put together. If you do any photoshoots, your photographer will love this filled in with your ideas. The other simple idea that helps get the very best shots is a Pinterest board showing the style of shots you’re after.
How one PR article can explode your business
Your business needs PR and we’re the ones to do it. Here’s why: The power of the media is plain to everyone with eyes, ears and an iPhone. It’s everywhere and at some point, we’re all forced to pay attention. PR is the process of getting the story of your business into the press and if you don’t and […]
fisiocrem CrapCap Hits A High Note
Our great client at fisiocrem have had a ongoing mention (that’s the kindest way I can say “slag off”) on Hamish & Andy’s national radio show for the past 9 weeks. The lads finally got rid of the fisiocrem CrapCap – the “fabric turd that sits atop your brain” (their words, not mine!) and said […]