The magic question

September 10, 2003 by Brendon Sinclair Leave a Comment

I call this one the magic question because, if you can answer it well, your business will succeed beyond your wildest dreams.

Why should the customer do business with you?

Keep asking that question. Focus your business around answering it. Focus on what benefits you bring your customers.

Cheers
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About Brendon Sinclair

Brendon is the Founder and CEO of Tailored Media. He is one of those rare creatures who can not only tell you how to do it, he’s done it himself, with a vast array of experience across a broad range of areas from marketing public companies, national brands, large retail operations and much more.

He can be found on Twitter, Google+ and Facebook.

About Brendon Sinclair

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