Apologies for the line – it’s a blatant rip off of the Boomtown Rat’s famous song “I don’t like Mondays”.
But in the US retailers love Mondays. Especially the Monday after Thanksgiving.
It marks a strong day for online holiday shopping. Last year, consumers spent more than $380 million on the Monday after Thanksgiving, a 29 percent increase over the same day in 2003, according to comScore Networks, a market research company based in Reston, Va. (Source: Newsday)
With our eczema and psoriasis site and another strong sales site we have, our biggest sales are made on Monday, Tuesday, Thursday, Saturday, Sunday, Friday and Wednesday – in that order.
Surprisingly, it’s Thursday that gets the most visitors for those sites.
People must just like buying on Monday (actually it would likely have something to do with getting back into the high speed connection in the office on the Monday and buying).
Cheers
Interesting that you mention this. My conversion rate on Monday is often double any other day. In fact, at certain times, I didn’t even bothering on other days.
I call it the BBQ factor Brendon. People discuss things on the weekend with friends and family then purchase on Monday while it is still top of mind via the strength of the positive word of mouth refferal.