Tailored Media Blog archives for review - page 87 of 96

Now I don’t want to brag but……….I’m a winner, winner, winner!! I recently entered the Golden Web Awards. These awards are widely acknowledged as one of the best on the web for recognising web design. I’m a winner! I have won a “….prestigious Golden Web Award” today. I get a little graphic to display on […]

I’ve changed this blog a few times. I’d write it, but then think – “No, that’s going too far.” Except it isn’t going too far. And here is what I’m talking about. Try these on for size If I walk into a bar and have a beer, I’ll stay longer if the bar person is […]

Part of our business is managing public speakers. Some of the speakers we manage command $5,500 for a 1 hour speech. That’s good money in anyone’s language. Companies with the need and the budget for our speakers are limited in number. So the question for us is how to find companies that would pay that […]

We received a beautiful testimonial from a client today telling saying how thrilled they were with our work and how heartily they recommend us. Here’s the secret for receiving great testimonials Ask. Yep, just ask your happy clients for a testimonial. They will be, I’m sure, happy to oblige. Then you do this 1. Frame […]

No, it’s not because I like the sound of my own voice! I speak occasionally to business groups, business students, etc on a range of topics. I have 3 main topics: * Marketing – why you should stop, then start * The Power of Image – how to get what you want, when you want, […]

I’ve written before about how we (meaning me and you) can undervalue our expertise because what we do comes so easily to us. I’d like to address this topic a little differently today. Clients pay us for our expertise. So that’s what we need to give them. My car was in the garage last week […]

Here in Australia one of the major sports is a game called Rugby League. It’s similar to American football. At the moment one of the high profile teams are battling a crisis. A couple of weeks ago the “Bulldogs” played a pre-season game in a place called Coffs Harbour. Subsequent to this a woman has […]

The web site launch went okay with the TV show airing a segment on the product. This increases the awareness of the product amongst about 500,000 viewers. That’s terrific. Sales were slow and didn’t quite reach 50. When you measure your marketing campaign, don’t say what I just did… “increases the awareness of the product […]

Last Thursday I finalised a deal with a Sydney businessman. It was for a web based business for ourselves through which we’ll distribute his product. On Friday I briefed one of our designers on the web site requirements. He finished the logo and the web site on Saturday. Then our programmer did his magic on […]

I’m off to Sydney on Wednesday with Jo. As you can probably tell from the late hour of my usual posts, I’m a night owl. Last night at 1 a.m I booked our flights on the Internet. And promptly booked the wrong day. D’oh! We’re flying Virgin Blue, so I quickly checked up on their […]