A client just cced me in on an email he sent to an event he sponsors with a sports product. Part of the deal is logo placement on the event web site and in the event e-newsletter. This hasn’t worked very well at generating web site traffic and he was asking the event director for […]
Tailored Media Blog archives for review - page 42 of 96
Check out our extensive articles within our blog categories below.
A Guy Who Cares
A couple of months ago I did a speech at the legendary Tweed Heads Business Breakfast – it’s a breakfast that’s been run by John Hurd for an incredible 18 years. John’s made a wonderful contribution to the local business community with his breakfasts – if you’re looking for a very relaxed business with a […]
How A Problem With Your Product Or Service Can Lead To Great Marketing
A few months back I zipped over to New Zealand and rode around the North Island for 10 days on motorbikes 5 mates and I hired from Te Waipounamu Motorcycle Tours. On Day 4 of the trip one of the motorbikes didn’t start for some reason. Bummer! Anyway, a quick call to John back in […]
Why Saying No To Customers Can Be Fantastic For Business
I was having dinner on Thursday night with some clients at the best restaurant in Queensland (that’s as rated on Trip Advisor reviews). The inside of the restaurant was packed and it had that warm sound of people chatting, laughter with a bit of background music. The outside of the restaurant had some tables set up. The Owner […]
Why you should pay me $10,000 for 5 minutes work
I want to say right at the start that I don’t usually charge $10,000 for five- (5) minutes work. But if I did, you should pay it. As a guy who predominately sells services – whether it be marketing, media or web consulting – I’m constantly asked to justify my fees. Now, before you get […]
A lot goes into a speech
I’m finishing off writing a speech I’m doing next week. There’s a ton of work involved in putting together an effective presentation, but the results can be well worth it. So far, I think I’ve worked for 14 hours on the speech. Add in the hundreds of hours preparation and speeches I’ve done previously and […]
Do You Want A Sense Of Belonging With That Coffee?
A new coffee shop opened up down the road. The coffee shop is in, I thought anyway, a pretty bad position. It’s not really a “coffee shop” area – lower socio-economic area with a welfare office being the areas biggest employer, plenty of “For Lease” signs and a not so great local area reputation. Small […]
Wayne Hickson – ‘Rock The Cradle’ Champion!
Just touched base with an old mate of mine, Wayne Hickson, who is a PR guru for all things sporting. Reading Wayne’s profile page on his web site: “But perhaps Wayne’s greatest sporting achievement came in 1972 when he was crowned yo-yo champion of his Grade 6 class thanks to an awesome execution of his ‘rock the cradle’ […]
Best Restaurant Gold Coast at Currumbin
One of the things the good wife and I have done over the years is eat out. We’ve been to just about every restaurant on the Gold Coast (where we live) with friends and clients and have found just 1 or 2 great places we revisit. Well, tonight we’ve found what we think is the […]
Google Ranks Us As The World’s Best Web Designer
On May 11, 2005 I wrote an article on the web site titled “World’s best web designer – Brendon Sinclair”. I wrote it after seeing a web site say they are ranked no.1 by top search engines for the term “Internet Marketing Coach”. While that sounds very impressive, all it means is the site comes […]