Selecting a provider for any service or product brings with it inherent risk. Is this person safe to buy from? Will they be reliable? If the product doesn’t work, will I get my money back? How will I be treated? Will what they do work? And buying a service, such as web design, is even […]
Tailored Media Blog archives for review - page 38 of 96
Check out our extensive articles within our blog categories below.
Sexy Brendon on Twitter
If you don’t follow me on Twitter there’s obviously something not right in your head. I’m not saying you’re stupid, but the evidence is pretty clear ;o) Sexy Up My Twitter I’ve been trying to sexy up my Twitter profile to be more interesting – because I’m as dull as dishwater and only have online […]
Just How Valuable Is White Pages Advertising?
A client just asked my if she should renew her White Pages advertising and if it was good value for money. Here’s what I told her (and it’s the truth): Hi Mary-Anne In my considered and humble opinion, White Pages advertising books now make an excellent computer screen stand for when people are searching on […]
How to run an Ad campaign… (And how to win ‘The Apprentice’)
Last night I was sitting in front of the TV when an episode of ‘The Apprentice’ came on. The series has been run and won in the USA. It’s a reality TV show where a bunch of people perform a range of business tasks to impress the ‘Boss’ – Donald Trump. Last night the two – […]
People Don’t Actually Read Ads
Client asked how me yesterday to get his advertisements read more. But the thing is people don’t read ads. People Only Reads What Interests Them They read what interests them. Sometimes that might happen to be an ad. Your ad shouldn’t be about you or your company or your product or your service. Your ad should be […]
“Don’t Bloody Discount”
A client just emailed me asking me if he should discount his service. My answer was what it always is. “Never compete on price, always compete on value. Competing on price means your focus is always on price (a low price), not on being the best cleaner you can be. Your focus should be on […]
Hand Over Your Facebook Password (And Stop Your Whining)
There’s been a fair bit of outrage over this story where the job applicant was asked to hand over his Facebook password. Everyone seems to be jumping up and down about what an outrage it is. 2 Things Here 1. The First Thing A Potential Employer Will Do The first thing a potential employer is […]
How To Get A Book Deal
I’ve written a book and been lucky enough to get it published. I have a client who has written 2 best-sellers here in Australia. Another one has written a small niche industry specific book with terrific success. Getting a book deal is not the easiest thing in the world, but by following the below guidelines […]
Happy, Happy Birthday
Absolutely nothing to do with web stuff or business, but my beautiful daughter Laura turns 21 today. Rather chuffed to say I delivered her (that weirds her out a fair bit) and even more chuffed to say she’s grown to be a delightful and wonderful daughter and young woman. Happy, Happy Birthday Lawsie!
What Your Contact/Enquiry Form Shouldn’t Have
This is what your contact or enquiry form on your web site shouldn’t have. Much. That is, your contact form shouldn’t have much on it at all. Name? Sure. Email? Sure? What they want to know? Sure. Phone Number? Maybe. Address? Nope. Surburb? Nope. Agree to “Terms and Conditions”? Nope. What your contact form on […]