Different Strokes For Different Folks

As I mentioned below, I’m currently running a few SitePoint contests for designs.

I’m managing a couple of the contests and I’ve seen a few different strategies used by contestants:

• the entrant who sent me a private message saying he’ll design the web site for free if I choose his logo (it was an excellent logo but we chose someone else)
• people who enter early get the chance to develop a connection with the contest holder
• designers who enter at the last minute after reviewing the preferences stated by the contest holder when he gives feedback during the contest

What’s The Best Approach?

The best approach is, obviously you dopey person (!!), the one that works.

What works varies from person to person.

• The guy offering to do the design for free doesn’t really make much of an extra impression.
• I feel guilty building a rapport with a designer and then choosing someone else.
• The last minute guy – a bit mercenary, but I guess it’s the best design you’re after.

The point is different people have different buying triggers.

It’s not always about the quality of the design. It can be about so many other things.