You know, it’s funny. I think I’m lazy. Many of us are. If something is easy or difficult, I’ll always take the easy way out. If you’re developing a web site a client, or if you’re developing your own site, remember this: Make the web site as easy as possible to use (or it won’t […]
Support Those Who Support You
Byron Hepburn is a graphic artist here on the Gold Coast (Hepburn Design on 07 5527 7029). Byron works from home and creates brilliant graphics for his clients at a great price. Anyway, Byron and I have become mates over the years and helped each other out from time to time. When my son and […]
The Guaranteed Way To Select The Best Web Design….
…….or newspaper ad or flyer or radio ad or heading or best photo for this blog post ;o) Let’s focus on web design for a minute. The best design isn’t the one you think looks best. Or the one 4 out of 5 of your friends like the most. The only (THE ONLY) people who […]
The Antarctic Ice Marathon – A Marketers Dream
Want to run a marathon (or 100 km) with a difference? Heard of the Antarctic Ice Marathon? A brilliant race that markets itself. Why? Because it’s so different and chat worthy that guys like me will blog about it, other people will talk about and journalists will write about it. Easy. I’d guess the race organisers wouldn’t spend […]
Don’t Be Like This Company – Care
You know, providing exceptional customer service ain’t that hard. Going the extra mile should be a piece of cake. You can do 2 simple things: Observe what you customer does Ask your customer how you can do better From that it’s pretty easy to figure out how to be exceptional. The Company That Doesn’t Care […]
Top 10 List: What I Would Do If I Was Starting a New Web Development Company
It’s been 10+ years since I first started my web development business and in that time I’ve had a few decent success stories, a lot of failures and tons of interesting times. I’ve written a book, I write a newsletter (or 2), have a lot of my own sites, do a broad range of web […]
How To Get Your First Web Design Clients: Top 7 Tips
When you first start out as a web designer/developer/whatever it’s daunting as you put your shingle out and try and interest any passing prospect. Here’s the tips of a pro to get you started and on the way: 1. Pick a niche I found myself with a niche market years ago and I’d have my […]
Wedding Band Play A Merry Tune
My online mate Seamus has a wedding band in Northern Ireland. He was telling me he was once booked to play a wedding in North Island – apparently, the guy mixed up the Ireland and Island bit. Took him a few days to figure out the across the world trip might not pay expenses! The […]
Super Bowl Ads Worth A Look
This year’s Super Bowl ads are worth a look – check out what companies are spending their millions on. Take a look at the Super Bowl ads here. (I love the “I’m Good” one from Pepsi.) GoDaddy (the domain name registrar) has a couple more ads this year, but unlike their first year, these ones […]
Women’s Tennis Continues To Rob Event Organisers & Sponsors Blind
Women tennis players must have a giggle to themselves as they go out to play in major events like the recently completed Australian Open. I’ve just watched the most boring, poor play in the women’s final and it got me thinking how unjust it is that the women get the same prizemoney as the men. […]