My local florist leaves a ton of money on the table. They should be making double what they make now. Exhibit # 1: I ring up and buy my wife flowers on her birthday. They say thanks, take the order, get my credit card details and send the flowers. Job done (according to them). Exhibit […]
Examples Of Simple & Effective Web Development
Yesterday we launched a couple of web sites. Web site # 1 was for this Nozawa Onsen accommodation place: Lodge Nagano. This one was a simple move of the web site to the WordPress Content Management platform (along with a fresher design), which means the client (Mark) can now very easily add/edit./delete content on the […]
A Quick Business Tip – Put Your Mattress On The Floor
In my past I was a nurse for 12 years. Weird job for me in that it was very regimented and you essentially did exactly what you were told. Looking back now, I didn’t always follow procedure. I was always more interested in results. Confused & Frail Patients I remember particularly one night shift on […]
People Don’t Really Buy Web Sites or Marketing Expertise Or….
………….. anything many people think they buy from us. People don’t really buy products from anyone. What they do buy are solutions to their problems. People don’t buy a jumper. They buy the solution against being cold. People don’t buy a car. They buy a solution to the problem of getting to where they want […]
Nursing Agency Example
As regular readers might know, my deep dark past includes working as a nurse for 12+ years. I used to do a bit of extra work with a nursing jobs Brisbane business – how they work is by attracting nurses looking for casual work and finding them work in hospitals and aged care nursing homes. […]
Danish Woman Aren’t All Drunken Sex Fiends
Who, in their right mind, would think that doing this video below to promote Denmark using the premise that its woman are beautiful and as eager for a shag as a dog on heat, wouldn’t create hordes of furious people (especially Danish women) looking to castrate the marketing people responsible?? https://www.youtube.com/watch?v=S-SSHxGGpjM But then there’s this side of […]
You Gotta Be On The Dance Floor
It has to be said, so I’ll say it – I’m a winner. I seem to win a ton of raffles. Always have. ;o) I remember as a little kid watching the local TV station (Channel 6 in Hobart) on a Saturday morning with my brother as they drew the lucky winner for the weekly […]
The Key To Public Speaking Without Notes
Most people are terrified of public speaking. Sadly for many people, public speaking skills could give them a massive advantage in many areas of their life. If you can speak in public with skill, authority and a touch of pizazz then you have a tremendously valuable asset. My 2 sons (15 and 16 yo) last […]
Explosion Forces Business Closure – What To Do Next
Some dingbats tried to blow open a cash machine/automatic teller machine at the local shopping centre on the weekend. Despite blowing the machine out of the wall and causing damage to the adjoining shops, the money wasn’t forthcoming and the would-be robbers fled empty handed. Dumbasses. The damage to the adjoining shop, a butcher, was […]
What I’ve Learnt After 2,000 Blog Posts
Howdy I just noticed I’ve written exactly 2,000 posts on this site since I started blogging on March 30, 2003. This is 2,001 post so that kind of screws the synergy, but never mind. Okay, in celebration of 2,000 posts let’s talk nice: Things I Love I love the fact a waitress in a restaurant […]