I’m finishing off writing a speech I’m doing next week. There’s a ton of work involved in putting together an effective presentation, but the results can be well worth it. So far, I think I’ve worked for 14 hours on the speech. Add in the hundreds of hours preparation and speeches I’ve done previously and […]
Do You Want A Sense Of Belonging With That Coffee?
A new coffee shop opened up down the road. The coffee shop is in, I thought anyway, a pretty bad position. It’s not really a “coffee shop” area – lower socio-economic area with a welfare office being the areas biggest employer, plenty of “For Lease” signs and a not so great local area reputation. Small […]
Wayne Hickson – ‘Rock The Cradle’ Champion!
Just touched base with an old mate of mine, Wayne Hickson, who is a PR guru for all things sporting. Reading Wayne’s profile page on his web site: “But perhaps Wayne’s greatest sporting achievement came in 1972 when he was crowned yo-yo champion of his Grade 6 class thanks to an awesome execution of his ‘rock the cradle’ […]
Best Restaurant Gold Coast at Currumbin
One of the things the good wife and I have done over the years is eat out. We’ve been to just about every restaurant on the Gold Coast (where we live) with friends and clients and have found just 1 or 2 great places we revisit. Well, tonight we’ve found what we think is the […]
Google Ranks Us As The World’s Best Web Designer
On May 11, 2005 I wrote an article on the web site titled “World’s best web designer – Brendon Sinclair”. I wrote it after seeing a web site say they are ranked no.1 by top search engines for the term “Internet Marketing Coach”. While that sounds very impressive, all it means is the site comes […]
“The Guy Who Speaks Without Sense?”
Ever since I popped up my site dedicated to the public speaking I do, I’ve generated a lot more speaking gigs. Someone called today and asked “Are you the guy who speaks without sense…….errrr, I mean notes?” The Weird Thing About Public Speaking The weird thing about public speaking is that if you can do […]
Think Your Customer Service Is Great – Yasmin Is Better!
I’ve been away for a couple of weeks, taking a holiday with my son and daughter in Indonesia. Lots of stories to tell…….and here’s the first one. You know how everyone thinks their customer service is best? You know how some people like to tip good service? Well, have I got a story for you. […]
The Amazing Story Of What My Brother & I Dragged Up From The Bottom Of The River In Hobart In 1976
When I was 10 years old, my 11 year old brother and I were fishing from the wharf in our hometown of Hobart. It was 1976 and the only people around was a few local drunks and the beat copper trying to find a nice warm spot to stand for a minute or 2. It’s […]
Why The Heck Does He Want Me To Manage Him?
I had a meeting today with a businessman and his manager. They flew up from Sydney to have a chat. They were great guys. Both very intelligent, very switched on and very committed. Good and decent people. They came to discuss us managing a part of his business. During the meeting it came out that […]
How To Market A Hospital – Push Over Old Ladies??
When I was marketing private hospitals years ago it was pretty simple. All you have to do, as in any marketing, is identify who makes the buying decisions and get your offer in front of them. You also look at what influences your target market to buy. One of the main ways a hospital gets […]