A big congrats to the team at Boudicca Lawyers in Brisbane for the launch of their new business and website, working with people who (mostly) have drink driving charges. The team are experienced and committed to providing quality advice and support. Give them a call if you need a quality lawyer for drink-driving charges in […]
Going viral is as easy as brfxxccxxmnpcccclllmmnprxvclmnckssqlbb11116
Back in 2013, I received a call from my son Harry, alerting me to a story about a kid named brfxxccxxmnpcccclllmmnprxvclmnckssqlbb11116 (pronounced Albin) in Sweden – named, apparently, to be some sort of protest against the Government having veto rights over the name of your child. The Unbelievable Facts blog was one of a few […]
Bias is everywhere in business and in sport
This was a really interesting look at the impact unconscious bias has on sports. It’s one of those things that are present through almost every facet of life and it’s interesting to think about its impact on marketing and customer decision-making. Check out this excellent article on bias in sports.
My ChatGPT menu example
Here’s my simple demo of the ease of use and abilities of ChatGPT. The prompt I provided was: “Design a 3 course menu with entree, main course and dessert using food commonly associated with Tasmania, Australia, that I can easily cook on a camping trip using just a gas cooktop.” This is the menu I […]
For 24 years we’ve been running this business
That’s as long as Smokie lived next door to Alice! (Old guy cultural reference – see here for details.) Mel and I have now been in business for 24 years – last Friday was the anniversary date.. A nice dinner was had to celebrate with the team at Jimmy Wah’s on the Gold Coast. We’ve […]
Local electrician shout out
A quick shout out to Benn Bethune, a mate’s son who has flicked the switch and commenced his own electrical services business here on the Gold Coast. Vantage Point Electrical provides a large range of domestic and commercial electrical services. We assisted Benn with his initial website and wish him all the best!
GoDaddy breach
GoDaddy (a domain registrar and web hosting company) has been breached by hackers. Possible information stolen includes customer & employee login credentials – so anybody with GoDaddy (domains or hosting, etc) should change their passwords on all GoDaddy logins (and if they re-used the password elsewhere, change that too). We’re not sure what other data […]
Alltrades Excavator Hire launched
A big welcome to our clients Alltrades Excavator Hire and congrats on the launch of their new and very neat excavator hire website. Alltrades Excavator Hire has a complete range of excavators within the fleet for hire. Fully licenced and insured, we offer the best excavators available on the Gold Coast, Logan & Bay Area.
SEO ain’t dead
We do search engine optimisation for a range of clients and know our stuff. SEO done right can turn a business instantly profitable. The chart below shows a retail client (who also has a brick-and-mortar store and sells online). If you’d like to chat re boosting your business profile, get in touch here or call […]
The Right Answer To “What’s Your Budget?”
I was talking online marketing with a couple of people today. When you’re looking at doing marketing for anyone your basically need to know 2 things: 1. A goal. 2. A budget. 80% Don’t Mention Their Budget I always ask for both. What happens, in 80% of cases, is that people: don’t have a budget […]