Speaking with a client earlier today for whom we’ve tidied up their site a bit, written some copy and done some basic search engine work (work to get their site higher in search engines).
We worked on the site 1 month ago.
- Leads from their web site convert to a sale 80% of the time.
- A sale is $620. They work on a huge margin.
They’ve only ever generated 1 lead a month from their site.
18 Leads In Month 1
This past month the site has generated 18 leads.
- That’s 14 sales.
- That’s $8,680 per month in sales.
- That’s $104,160 per year in increased sales.
Took just 10 hours work. And this past month is traditionally their slowest time of the year.
I think this web thing might be here to stay.
Cheers
Pity it wasn’t 20 leads, then you could have had an “80/20” rule headline!